Service
Online Reputation Management for Doctors
Your reputation is your most powerful referral system
Over 75% of patients consult online reviews before booking an appointment. A single unmanaged negative review can redirect dozens of patients to a competitor practice. We build systematic reputation programmes that acquire reviews, manage responses within HIPAA boundaries, and turn satisfied patients into your strongest referral channel.
What's included
- Systematic post-appointment review acquisition workflows
- HIPAA-compliant response protocols for all patient feedback
- Monitoring and alerts across Google, Healthgrades, Zocdoc, Vitals, WebMD, and specialty platforms
- Recovery strategy for practices managing existing negative review profiles
- Referring physician reputation management on professional networks
- Regular reporting on review volume, rating trajectory, and platform coverage
Protect and grow your star rating across every platform patients trust
Online reputation management in healthcare is not just about star ratings. It is about managing the digital signal that patients, and referring physicians, use to make high-stakes decisions. A practice with 4.9 stars and 200+ reviews on Google, Healthgrades, and Zocdoc presents a fundamentally different impression than one with 3.8 stars and 12 reviews.
We build systematic post-appointment review acquisition workflows using HIPAA-compliant tools. Patients are prompted at the right moment in the care journey (after a positive interaction, not a clinical one) using channels that comply with applicable regulations.
When negative reviews appear, we have protocols for HIPAA-compliant responses that demonstrate care and professionalism without violating patient privacy or making inadvertent admissions. Our monitoring systems alert you within hours of a new review appearing on any platform.
How we measure success
- Average star rating across platforms
- Monthly review volume and growth rate
- Response rate and average response time
- Platform coverage (number of directories actively managed)
- Review sentiment analysis over time
Ready to get started?
Book a complimentary strategy session. We'll audit your current setup and outline what this service would look like for your practice.
Book a SessionCommon Questions
Can you remove negative reviews?
We cannot remove reviews that are genuine patient experiences, and attempting to do so would be both ineffective and potentially damaging to your reputation. What we can do is flag reviews that violate platform policies for removal, and build a volume of authentic positive reviews that contextualise any isolated negative ones.
How do you respond to reviews without violating HIPAA?
We never acknowledge or confirm that a reviewer was a patient, reference any treatment details, or include any information that could identify an individual's health status. Our responses are warm, professional, and demonstrate care, without disclosing anything that could constitute a HIPAA violation.
Which platforms do you manage?
Google Business Profile, Healthgrades, Zocdoc, Vitals, WebMD, RateMDs, Castle Connolly, and specialty-specific platforms relevant to your practice type. We prioritise platforms where your patients actually search.
Ready to Discuss Reputation Management for Your Practice?
Book a complimentary strategy session. We'll audit your current setup and outline a plan specific to your specialty and market.
Book a Free Strategy Session